Speedwell | BLOG - Future Trends

Businesses and Pokemon Go: New Digital Brisbane Blog Post

Pokemon Thumbnail

Pokemon Go

Our GM James shares his thoughts on what the Pokemon phenomenon can mean for Brisbane businesses via the Digital Brisbane blog. Click here to read



An introduction to Windows 10 and the Microsoft Edge browser

Windows 10 & Microsoft Edge

Windows 10 & Microsoft Edge

As Microsoft has officially confirmed the release of Windows 10 for July 29, let’s take a closer look on the new features. We can’t mention them all, but there are several aesthetics and functional changes that are definitely worth watching out for.

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What’s in store for iOS 9

iOS 9

iOS 9

Last week Apple announced iOS 9, the next version of their operating system on mobile. This release is set to make the platform smarter and more powerful, with upgrades to built-in apps and Siri, improvements to performance, and new features that are looking to create a better experience and change the way we interact with our devices. Below are many of the changes we can expect to see with this upgrade.

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What did the first iPhone user see?

IPhone 1

Imagine it’s 2007, the 29th June to be specific: Boris Yeltsin has died, Madeleine McCann recently disappeared, Nicolas Sarkozy has become the 23rd President of France, smoking is banned from United Kingdom’s public places, Venus Williams and Roger Federer win Wimbledon, the first episode of “Mad Men” has debuted and Harry Potter and the Deathly Hallows, the final book in the bestselling Harry Potter series is in the stores.

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Gamification and the future of digital strategy

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digitalstrategy Early in April this year, we blogged about the value of designing digital strategies centred in rich human experiences that gravitate on basic human needs and motivational context; aligned with these design principles, a new wave of digital experiences labelled with the term ‘Gamification’ have emerged in the last few years as an innovative way to drive engagement and motivate behaviours based on our need to have fun.

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Web Design’s Awkward Teen Phase

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Remember the days of dial up? Reaching top speeds of 56kb/s. When you couldn’t be on the Internet and on the phone at the same time. Does this nostalgic tone sound familiar? Oh how times have changed. As the youngest person in the studio I probably can’t even say exactly what’s changed (being only 5 years older than Speedwell itself est.1997). The following takes a trip down nostalgia lane, looking at web designs’ awkward teen moments and how they have evolved over the years.

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A brief introduction to modern testing approaches

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James BachCem Kaner, and  Michael Bolton are well-regarded thought leaders in modern approaches to software testing who have collectively evangelized Context-Driven Testing (CDT) and Exploratory Testing (ET). In this post I will briefly describe these approaches and mindsets that underpin their school of thought and have formed the current cornerstones of modern software testing.

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It’s a wrap! Design and UI trends of 2013



Well, what a year it was!

As a Digital Designer, I have seen some big shifts in trends over the years. Gone are the days when everyone wants shiny and glossy buttons, large drop shadows, 10 different gradients on a 1024×768 browser that only renders on desktop. People have become more visually aware of what great design looks like, be it on desktop, tablet or mobile. They expect to have the same experience on all devices and so design plays such an important role in delivering those experiences. I think the launch of Windows 8 and iOS 7 this year has cemented simplicity and flat design for years to come.

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Digital Marketing Trends for 2014


Speedwell’s Director of Strategy, Brett Wiskar, recently participated in a round table panel discussion on digital trends Brisbane Businesses can expect to see more of in 2014. The following article delves deeper into some of the topics discussed and other popular trending themes featured in articles looking at predictions for what will be important for businesses in the digital landscape over the coming year.

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A Crash Course on Responsive Web Design

Responsive Design

Responsive Layout

Worldwide Browser usage statistics show that for the first time, mobile devices now make up around twenty percent of traffic.

2013 is the first year that Mobile Browser usage has exceeded fifteen percent, no doubt buoyed by the uptake of tablets and “phablets”. Australia and North America both sit at around sixteen percent but the Asian market has exploded to over thirty percent.

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