Speedwell | BLOG - Monthly Archive for: May, 2013

5 Steps to Define Your Social Media Content Plan

Social Media Content Strategy 225

While these days you can’t deny that content is king, sometimes the hardest thing is getting it right and consistent. Too often companies are jumping on to their Facebook page to post updates on the fly without any forward planning, leaving the page looking like a dogs breakfast. This is a good reason why companies need to strategically plan their social media content. Having a plan creates a solid foundation for long term success. Here’s 4 basic steps to help get you started on your content plan.

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The Brisbane Airport iPhone application: Reviewing Speedwell’s development flight plan

Brisbane Airport iPhone Application

Speedwell recently launched the  Brisbane Airport iPhone application to enhance the customer experience and improve efficiencies. I was in the international terminal a week after launch and had someone approach me to ask where a certain store. It was awesome to be able to pull out the application and help him out (and of course ensure he downloaded the app).

Brisbane Airport iPhone Application

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